# Ad Creative Agency for B2B and AI Startups > Happy Pizza Studio designs ads for B2B, SaaS and AI companies on LinkedIn, X and Meta: Campaign Refresh at $4,000 a month for about 10 new variants, or an $8,000 launch campaign in three weeks. We make the ads, your media buyer runs them. ## Why a branding studio makes ads Most ad creative agencies are built for consumer brands: UGC and a creator holding a serum up to the camera. That's not how a CTO decides to try your API. We design brands for AI and dev tool companies, so the ads are built from the brand and match your site. ## How it works 1. **Brief.** One call on what you're selling this quarter, and to whom. 2. **Concepts.** A new concept each month: ideas to choose between, not pixels to tweak. 3. **Produce.** Finished statics and motion, sized for each platform. 4. **Refresh.** New variants next month, based on what your media buyer says worked. ## Platforms LinkedIn, X and Meta, each with its own rules for what gets noticed. **What works on each** - **LinkedIn.** Where most B2B budgets go and most ads look the same. The first line has to speak to the reader's job. - **X.** Where AI and dev tool buyers argue about tools in public. The ads that work look like a good post. - **Meta.** Retargeting people who've been on your site. Vertical formats, sound off. ## Creative as a service: Campaign Refresh Ads wear out. Campaign Refresh is the monthly retainer: about 10 new variants a month, carousels included, from the same two people. ## Launching something new? For a product or a big release, start with a [launch campaign](https://happypizza.studio/launch-campaigns): a key visual, a headline bank and about 20 assets in three weeks. Campaign Refresh picks up from there. ## This is for you if - You're a B2B, SaaS or AI company already spending on LinkedIn, X or Meta. - Your media buyer keeps asking for new creative and nobody in-house has time. - Your ads don't look like they come from the same company as your website. - You've tried an AI ad generator and the results look like everyone else's. ## It's not for you if - You want someone to manage the ad spend and targeting. We design the ads. - You're a consumer brand that needs UGC or influencer content. ## What a client said about our brand work > "Dan & Luke have been a design partner with us for months & have delivered time and time again" > > Shaun Middlebusher, Head of Design, CodeRabbit ## Packages - **Launch Campaign**: $8,000, 3 weeks. A full launch campaign built from your brand, not the handful of ads in Growth. - **Campaign Refresh**: $4,000/month, 3-month minimum. About 10 new variants a month, so you're not running the launch ads into the ground. A new concept each month, carousels included, and it doesn't need a Launch Campaign first. Full breakdown: [services](https://happypizza.studio/services). ## Questions **How many ads do we get a month?** About 10 new variants a month on Campaign Refresh. A launch campaign is about 20 assets in one go. **How much does ad creative cost?** Campaign Refresh is $4,000 a month with a three-month minimum. A launch campaign is $8,000 fixed. **What's the turnaround?** A launch campaign takes three weeks. Campaign Refresh delivers monthly. **Do you buy media or manage our ad accounts?** No. We're creative only. Finished files go to your media buyer or in-house team. **Which platforms do you design for?** LinkedIn, X and Meta. **Do you do video ads?** Motion ads, yes: animated cutdowns built from the campaign. No shoots or filmed video. **Can we start with Campaign Refresh without a launch campaign?** Yes, on your existing brand. Start with a launch campaign only if you're launching something. ## Also from the studio - [Launch Campaigns](https://happypizza.studio/launch-campaigns) - [SaaS Website Design](https://happypizza.studio/saas-website-design-agency) - [SaaS Branding](https://happypizza.studio/saas-branding-agency) - [Startup Branding](https://happypizza.studio/startup-branding-agency) [Book a discovery call](https://happypizza.studio/book): 15 minutes, no brief required. --- Happy Pizza Studio, LLC · Austin, Texas · [dan@happypizza.studio](mailto:dan@happypizza.studio) Machine-readable index: [llms.txt](https://happypizza.studio/llms.txt) · [sitemap.xml](https://happypizza.studio/sitemap.xml) · [API catalog](https://happypizza.studio/.well-known/api-catalog) Every page on this site also answers to `Accept: text/markdown`, or the same path with a `.md` suffix.